جست‌وجوی استاد و پژوهشگر

Abdul Rehman Ashrafمشاهده پروفایل

دانشیار

• Digital Marketing
• Augmented Reality (AR) Applications in Retail
• Consumer Behavior in Technology-Driven Environments
• +۴ مورد دیگر

Dr. Abdul Rehman Ashraf is an Associate Professor of Marketing at the Goodman School of Business, Brock University , where he investigates the intersection of technology and consumer behavior. His research focuses on augmented reality (AR) , metaverse commerce , and ethical marketing practices . Academic Affiliation: Brock University (Goodman School of Business) Primary Research Areas: Digital Marketing, Augmented Reality, Consumer Behavior, Sustainability Marketing Contact: arehman@brocku.ca A leading scholar in technology-driven marketing, Dr. Ashraf explores how immersive environments (AR, metaverse) influence consumer decision-making, psychological ownership, and sustainable practices. His work bridges neuromarketing and digital commerce , emphasizing regulatory focus and stigma management in unconventional markets. Recent publications highlight trends in AR-enabled retail , AI-powered marketing , and ethical frameworks for digital commerce. These studies span topics from virtual tourism experiences to logo design psychology , reflecting his multidisciplinary approach. Dr. Ashraf teaches in the Marketing department, contributing to undergraduate and graduate programs in digital marketing and consumer behavior. While no formal advising roles or student names are listed in the scraped data, his research output suggests active mentorship in marketing innovation.

Jutta Roosenمشاهده پروفایل

استاد

• Consumer Behavior
• Demand Analysis
• Cognitive Psychology
• +۵ مورد دیگر

Prof. Dr. Jutta Roosen is a full professor of Marketing and Consumer Research at the Technical University of Munich (TUM School of Management). She holds a PhD in Economics from Iowa State University (1999) and has held academic positions at the Université cath. de Louvain (Belgium) and the University of Kiel before joining TUM in 2008. Her research focuses on consumer behavior, demand analysis, and the intersection of food systems with health, safety, and sustainability. Key areas include cognitive aspects of consumer perception, cultural influences on behavior, and policy-relevant studies on food labeling, antibiotic use in livestock, and renewable energy adoption. Her career includes extensive contributions to agricultural and applied economics, with over 150 peer-reviewed publications. Awards include the Agricultural and Applied Economics Association Fellowship and multiple best-paper awards. Roosen collaborates internationally, addressing topics like sustainable consumption, ethical food production, and the societal impacts of technological innovations in agriculture. Her work combines experimental economics with policy analysis, reflecting a commitment to bridging academic research with real-world applications. Current projects explore behavioral nudges in food choices, the role of information transparency in consumer decisions, and systemic approaches to reducing agricultural chemical use. Awards: Fellow of Agricultural and Applied Economics Association, Best Paper Awards (2013, 2009, 2005, 2001) Grants: Multiple German Research Foundation (DFG) grants and EU Horizon 2020 funding for projects like SocialLab (studying livestock farming acceptance). Roosen leads the Chair of Marketing and Consumer Research at TUM, supervising PhD students and contributing to interdisciplinary initiatives on food systems and sustainability. Her teaching spans consumer behavior, agricultural marketing, and policy analysis.

Yun Jung Leeمشاهده پروفایل

استاد

• Consumer Behavior
• E-Commerce
• Healthcare Marketing
• +۵ مورد دیگر

Yun Jung Lee is Professor in the Decision Sciences and Marketing Department at Adelphi University's Robert B. Willumstad School of Business, specializing in digital consumer behavior and healthcare marketing. Her academic credentials include a Ph.D. in Consumer Behavior from Purdue University (2009) and multiple degrees from Seoul National University. Her educational background: Ph.D. Consumer Behavior, Purdue University (2009) M.A. Consumer Studies, Seoul National University (2005) B.B.A. Business Administration, Seoul National University (2003) B.A. Consumer Studies, Seoul National University (2003) Professor Lee's research focuses on Consumer Behavior , E-Commerce , and Healthcare Marketing , with significant contributions to understanding flow states in digital environments, mobile commerce interactivity, and patient-driven health information systems. Her work bridges psychological theory with practical applications in retail and healthcare sectors, emphasizing how technological interfaces shape consumer decisions and emotional responses. Analysis of her 15 recent publications reveals consistent exploration of digital consumer experiences across e-commerce, mobile platforms, and healthcare contexts. Key trends include the psychological mechanisms of online purchasing behavior, brand-customer relationship dynamics in virtual spaces, and the impact of interactivity on satisfaction metrics. Her healthcare marketing research notably examines patient autonomy in digital health management. Her scientific recognition includes: Bender Award for Outstanding Body of Work (2020) Two Bender Awards for Best Paper (2020, 2019) Emerald Literati Network Awards (Highly Commended 2012, Outstanding Paper 2008) Professor Lee has secured three Adelphi University research grants supporting her work in e-commerce (2010-2011, 2016-2017) and healthcare marketing (2011). She teaches core courses including Marketing Management, Marketing Strategy, and Retail Management, translating her research insights into practical business education.

• Sustainability Marketing
• Eco Labelling
• Consumer Behavior
• +۵ مورد دیگر

Dr. Panayiota Alevizou is a Lecturer in Marketing at the Sheffield University Management School , University of Sheffield. Her career spans academic research, industry consultancy, and international collaboration with organizations like the United Nations Environment Programme (UNEP). Research Focus Alevizou specializes in sustainability marketing, eco-labelling, and consumer behavior within the fashion, beauty, and food industries. Her work examines how consumers decode sustainability claims, evaluates on-pack labelling effectiveness, and explores ethical consumption practices. She collaborates with organizations like Compassion in World Farming to address labelling clarity in food sectors. Scientific Contributions Emerald Awards of Excellence (2017) for the paper "What is sustainable fashion?" Co-authored the Palgrave Handbook of Sustainability in Fashion (2024) Investigated sustainability claims in luxury beauty and slow-fashion micro-organizations Teaching and Leadership As Programme Director for the MSc in Strategic Marketing and Branding, she integrates research and practice into courses like Retail and Services Marketing. She holds a Fellowship of the Higher Education Academy and has guest-lectured at multiple universities. Professional Engagement Review Editor for Frontiers in Sustainability Guest Editor for Journal of Marketing Management and Sustainability special issues External Examiner at Northumbria University Co-Chair for SIG Sustainability at the Academy of Marketing Grants and Projects British Academy Small Grant (2020): £9,516 for mobile apps promoting healthy eating STFC Food Network+ Sandpit (2019): £10,000 for "Virtual Food Labels" STFC 21st Century Challenge Fund (2019): £25,000 for abattoir standards research

• E-commerce
• E-business
• Supply Chain Management
• +۴ مورد دیگر

Mustafa Zihni Tunca is a Professor at the Faculty of Economics and Administrative Sciences, Department of Business Administration, at Suleyman Demirel University. He holds a PhD in Business Administration from Lancaster University and has published extensively in fields such as E-commerce, Supply Chain Management, and Social Media. License degree from Dokuz Eylul University (1993) MBA from Fairleigh Dickinson University (1997) PhD from University of Lancaster (2002) His research focuses on E-commerce, Information and Communication Technologies, and Sustainability, analyzing digital consumer behavior, motivation in virtual environments, and sustainable business practices. His recent articles explore topics like purchase intention in E-commerce, E-sports motivation, and the role of mentoring in organizational success. Publications highlight his expertise in digital transformation, leadership dynamics, and hedonic consumption. He has contributed to international journals such as Southwest Jiaotong University Journal and European Journal of Educational Research. Professor Tunca teaches courses including Research Methods, E-Commerce, and Operations Management, emphasizing practical applications of business theory.

João Guerreiroمشاهده پروفایل

استادیار مهمان

• Marketing
• Decision Support Systems
• Neuroscience Applied to Marketing
• +۴ مورد دیگر

João Guerreiro is a Visiting Assistant Professor at ISCTE-IUL (Instituto Universitário de Lisboa) with a PhD in Marketing from the same institution. He is affiliated with the Iscte Business School, where he teaches undergraduate and master's degree courses in marketing and decision support systems, applying data mining techniques to analyze large information sets. His research expertise spans three interconnected domains: Decision Support Systems - particularly in banking and insurance sectors where he has held executive positions Neuroscience Applied to Marketing - utilizing eye-tracking and studying autonomic emotional responses to consumer stimuli Corporate Social Responsibility - examining cause-related marketing and pro-environmental behavior in tourism Dr. Guerreiro's recent publications (2020-2023) reveal a strong emphasis on immersive technologies, with multiple studies on virtual reality applications in consumer behavior, augmented reality's impact on purchasing decisions, and cross-cultural differences in digital marketing effectiveness. His methodological approach frequently incorporates text mining, sentiment analysis, and neuromarketing techniques to uncover deeper consumer insights. His industry experience in decision support systems provides practical grounding for his academic work, creating a valuable bridge between theoretical marketing concepts and real-world business applications in financial sectors.

Isabella Maggioniمشاهده پروفایل

دانشیار

• Consumer Behavior
• Marketing Psychology
• Luxury Management
• +۵ مورد دیگر

Dr. Isabella Maggioni is an Associate Professor of Marketing and Academic Director of the MSc in Luxury Management at ESCP Business School (Turin campus). Her research focuses on consumer behavior, luxury retail, sustainable consumption, and technology-driven marketing solutions. She has published in leading journals like the Journal of Business Research and European Management Journal , with a strong emphasis on bridging academic theory with industry application. Her work explores how technology (e.g., AI, robotics) shapes consumer experiences, alongside themes like ethical consumption, brand identity alignment, and post-pandemic digitalization in fashion and retail. She collaborates with global organizations to deliver actionable insights on retail innovation and service design. Maggioni’s research often intersects with societal challenges such as climate change and youth engagement in sustainability. Notable contributions include studies on NFTs in luxury markets, neurophysiological responses to retail robotics, and digital servitization strategies for SMEs during crises. Her academic leadership in luxury management education is complemented by expertise in cross-channel consumer behavior and B2B sales automation.

Jonna Pauliina Koponenمشاهده پروفایل

استاد

• E-leadership
• Digital Communication
• Digital Transformation
• +۷ مورد دیگر

Jonna Pauliina Koponen is a Professor and Academy Research Fellow at the University of Eastern Finland , affiliated with the Faculty of Social Sciences and Business Studies and the Business School . Her research focuses on e-leadership, digital transformation, and communication competence in B2B sales and AI-integrated teams. Research Interests : E-leadership, digital communication, AI ethics, cross-cultural B2B relationships, sales digitalization. Projects : Leading the Academy of Finland-funded project E-leadership with digital communication (2021–2026) , decision number 342265. Her recent publications explore trends in digital leadership , AI integration , and cross-cultural sales dynamics , emphasizing practical frameworks for hybrid teams and ethical AI. Key themes include virtual team management, technology-mediated communication, and value network transformation. Scientific Awards : Academy Research Fellow BEST PAPER IN TRACK (2021) Koponen's work spans empirical studies, theoretical frameworks, and industry applications, with collaborations across IT, healthcare, and education sectors. She advocates for flipped classrooms and simulation-based training in communication pedagogy.

• Marketing Strategy
• Consumer Behavior
• Advertising
• +۳ مورد دیگر

Nathalie Spielmann is a Professor of Marketing at NEOMA Business School in Reims, France. She holds a Master's degree from HEC Montréal and a PhD in Marketing from Concordia University's John Molson School of Business. Her research focuses on Marketing Strategy, Consumer Behavior, Advertising, and the Wine Industry, with a particular interest in territorial branding and sustainability practices. Dr. Spielmann serves on the editorial board of the International Journal of Wine Business Research and Journal of Consumer Marketing . She leads the Wine. Place. Value. Research Centre at NEOMA, collaborating with the city of Reims to enhance strategic marketing and tourism initiatives. She co-owns a champagne bar in Reims' vineyards and frequently presents her research at international wine and tourism events. Her teaching spans undergraduate courses in Marketing and Luxury Marketing, and graduate modules in Media Strategy, Wine Marketing, and Territorial Marketing. Her research explores topics such as consumer perceptions of misshapen produce, SME environmental practices, and the role of terroir in brand identity. Recent publications highlight her work on sustainability in family wineries, virtual reality in marketing, and the impact of social justice allyship on brand evaluation. She actively contributes to academic conferences and industry partnerships, bridging academic research with practical applications in marketing and tourism.

Emily Wrightمشاهده پروفایل

استاد

• Design Education
• Packaging Design
• Sustainable Design
• +۲ مورد دیگر

Emily Wright serves as Associate Dean Education at Swinburne University of Technology's School of Design and Architecture, holding a PhD from the same institution alongside a Master of Design and Bachelor of Science in Graphic Design from the University of Cincinnati. With over 20 years of international design industry experience spanning branding, packaging, publishing, environmental and web design across the USA, UK, Mexico and Australia, she bridges academic theory with professional practice. Her research specializes in design education , packaging design , and sustainable design , with particular focus on pedagogical innovation including pass/fail grading systems, generative AI integration, and co-creation methodologies. Wright's scholarly output reveals strong emphasis on Transforming design pedagogy through technology Health communication design for vulnerable populations Cross-cultural co-creation frameworks Sustainable design integration in curricula Her recent publications (2020-2023) demonstrate accelerating focus on digital learning environments, AI ethics in design education, and child/family health communication systems. Wright has received the International Design Award for her child health team visualization work and secured research contracts with major organizations including Coles Supermarkets, IRESS Limited, and Access Health Community. Her grant portfolio reflects strong industry collaboration across healthcare, retail, and financial sectors. As a doctoral supervisor, Wright has guided seven PhD candidates through projects examining design feedback practices, 3D printing in bridal fashion, urban community development, and technology-based speech learning applications. She actively contributes to design education discourse through conference leadership including editing the Cumulus 38° South proceedings.

Patricia San Miguel Arreguiمشاهده پروفایل

دانشیار

• Digital Marketing
• Influencer Marketing
• Fashion Consumer Behavior
• +۷ مورد دیگر

Patricia San Miguel Arregui is an Associate Professor of Digital Marketing, Influence Marketing, and Fashion Consumer Behavior at the School of Communication, University of Navarra, and ISEM Fashion Business School. Her academic work bridges communication, marketing, and digital innovation in the fashion industry. University: University of Navarra School: School of Communication Department: Marketing and Communication Companies Email: psanmiguel@unav.es Her research centers on digital fashion communication, influencer marketing, and consumer behavior in social media environments. She investigates how luxury brands engage audiences on Instagram, the role of influencers in shaping millennial purchasing decisions, and the evolving impact of digital platforms like the Metaverse on fashion branding. Her work combines qualitative and quantitative methods, including focus groups, interviews, and content analysis. Her recent publications highlight trends in digital fashion marketing, particularly the use of NFTs, gamification, and virtual experiences by luxury and sportswear brands. She explores ethical dimensions of influencer marketing, accountability, and the professionalization of fashion blogging. Her studies often compare cross-cultural dynamics, especially between Spain and Italy. Fashion brands in the Metaverse Influencer accountability Luxury brand digital behavior Localization in influencer campaigns Responsible influence Patricia has contributed to key industry-academic collaborations, including the Libro Blanco de la Influencia Responsable (2021), a European Union-supported project promoting transparency and ethics in digital influence. She is active in research groups such as DPC (Design and Creative Processes) and MODI (Digital Fashion), fostering interdisciplinary approaches to fashion innovation. She earned her PhD from the University of Navarra in 2018 with a thesis on fashion influencers and consumer behavior, supervised by Dr. Teresa Sádaba Garraza. She holds a Bachelor’s degree in Advertising and Public Relations from Complutense University of Madrid (2011).

• Human-Computer Interaction
• Ubiquitous Computing
• Virtual Reality
• +۱۲ مورد دیگر

Johannes Schöning is a Professor of Human-Computer Interaction (HCI) at the University of St. Gallen, Switzerland. He leads a research group focused on developing novel user interfaces to empower individuals and communities in data-driven decision-making. His work spans interdisciplinary domains including geographic information science, public health, medical contexts, and space exploration. His research interests include Human-Computer Interaction, Virtual and Augmented Reality, Ubiquitous Computing, Accessibility, AI in HCI, and Sustainable HCI. He employs user-centered design and mixed methods, combining AI, computer graphics, and cognitive psychology to create disruptive, theory-grounded research. His lab publishes in top venues such as ACM CHI, MobileHCI, DIS, and journals like Nature and PLOS ONE . His recent publications reveal a strong focus on VR/AR for emotional regulation, accessibility, navigation systems, privacy, and citizen participation. Trends include the use of generative AI, eco-feedback, assistive wearables, and ethical implications of large-scale navigation technologies. Best Paper Award & Accessibility Award, Interact 2019 Best Paper Award, MobileHCI 2015 (StripeMaps) Best Presentation Award, IEEE VR 2023 Honorable Mention Awards at MobileHCI, CHI, MUM, and others Vodafone Research Advancement Award, 2012 McKinsey Business Technology Award Nominee, 2011 10 Year Impact Award 2021, MobileHCI 2011 paper He actively advises students and recruits for bachelor’s, master’s, PhD, and postdoctoral positions at the intersection of HCI, geoinformatics, and ubiquitous computing. He emphasizes creating a detox-free academic environment to focus on teaching and research excellence. His lab collaborates on interdisciplinary projects involving space missions, public health, and urban technology, often involving international teams and real-world deployments. He has contributed to discussions on research culture, academic ethics, and the future of HCI conferences.

• Virtual Reality
• Augmented Reality
• Mixed Reality
• +۵ مورد دیگر

Alessandro Evangelista is an Assistant Professor at the Polytechnic University of Bari, Italy, within the Department of Mechanics, Mathematics & Management. His scientific-disciplinary sector is ING-IND/15, focusing on Design methods for industrial engineering. His research integrates Virtual, Augmented and Mixed Reality technologies into industrial and training contexts, with strong attention to ergonomics, safety, and human factors. Research Interests Virtual Reality (VR) and immersive simulation for industrial training and safety Augmented Reality (AR) interface design and ergonomic assessment Mixed Reality (MR) applications in product lifecycle and medical prosthesis design Human-computer interaction, cognitive workload, and age-related performance in XR systems Industry 4.0 smart maintenance and real-time data visualization Recent works repeatedly explore how immersive technologies can enhance learning outcomes, safety behaviors, and user experience across manufacturing, retail, maritime navigation and healthcare domains. Studies often adopt comparative user evaluations, ergonomic assessment protocols (e.g., RULA), and multidimensional performance metrics. Publications Trend From 2020 to 2025 Evangelista authored numerous peer-reviewed articles concentrated on immersive technologies. Major themes include: (1) VR training effectiveness for confined spaces and industrial tasks, (2) AR visualization for maintenance and navigation, (3) ergonomic and age-related factors in XR, and (4) application of cinematic VR for safety attitude change and mental-health rehabilitation. His output evidences systematic review work, empirical user studies, and tool prototyping, positioning him at the intersection of design engineering and interactive technologies. Scientific Awards & Grants No specific awards or funded projects are mentioned in the supplied material. Advising & Labs No explicit list of students or research group descriptions are provided; therefore advising activity and laboratory affiliations cannot be detailed at present.

• Digital Marketing
• Online Consumer Behavior
• Extended Reality (XR)
• +۴ مورد دیگر

Karen Kao is a Lecturer in Digital Marketing & Analytics at the University of Stirling's Marketing & Retail department. She specializes in digital consumer behavior, immersive technology applications, and e-commerce psychology. Her research focuses include: Narrative immersion in extended reality environments Cue congruence and authenticity in online transactions Cross-cultural deal popularity effects Contact: karen.kao@stir.ac.uk

• Computer Vision
• Machine Learning
• Artificial Intelligence
• +۶ مورد دیگر

Prof. Fabio Galasso is a Full Professor in the Department of Computer Science at Sapienza University of Rome, where he heads the Perception and Intelligence Lab (PINLab). His research focuses on fundamental innovation in computer vision and machine learning, with particular emphasis on distributed intelligent systems, perception frameworks, and general intelligence within sustainable and interpretable AI contexts. His research interests span multiple domains of computer vision including video segmentation , motion forecasting , distributed intelligent systems , and shape reconstruction . Galasso's work emphasizes sustainable AI approaches that operate within constrained computational resources while maintaining interpretability and verifiability. His research bridges theoretical foundations with practical applications across retail, smart cities, and industrial settings. His recent publications demonstrate a clear progression toward increasingly complex human motion understanding and forecasting, with a strong emphasis on real-world applications. The research trajectory shows movement from foundational video segmentation techniques toward sophisticated motion prediction systems and anomaly detection frameworks that integrate multiple modalities. Key themes include temporal consistency, computational efficiency, and practical deployability in resource-constrained environments. His scientific achievements have been recognized with prestigious awards: 2019 IoT/WT Innovation World Cup 2019 Digital Champions Award 2018 Deutscher Digital Award Galasso has coordinated significant research initiatives including a Marie Sklodowska-Curie Actions project (Horizon 2020) and served as Principal Co-Investigator in multiple German-funded projects from the Ministry of Education and Ministry of Economics. His industry experience includes founding and directing OSRAM's Computer Vision Department in Munich, where he led R&D efforts connecting AI research with smart lighting applications, resulting in successful innovation transfers like the award-winning VISN product. He leads the Perception and Intelligence Lab (PINLab) at Sapienza University of Rome, fostering research that spans fundamental computer vision techniques to practical implementations in retail, smart cities, and industrial applications. The lab maintains strong connections with both academic institutions (including previous collaborations with University of Cambridge and Max Planck Institute) and industry partners.