Richard Behan

Richard Behan is an Associate Professor and Interim Head of Department for Hospitality and Tourism at University College Birmingham. As a Fellow of the Higher Education Academy, he specializes in developing industry-relevant tourism and aviation programs focused on employability and practical skills. His teaching incorporates current industry trends through guest speakers and live projects.

Research Interests: Richard's scholarly work explores digital marketing strategies, social media analytics, tourism innovation, aviation human factors, health tourism development, social media regulation, and counter-terrorism impacts on tourism flows. He emphasizes data-driven approaches and industry collaboration.

External Engagements:

• Member of Institute of Travel and Tourism Education and Training Committee
• External Examiner for University of Chichester's BSc International Tourism and Hospitality Management