معرفی
Michaela Kourmoulis is an Assistant Professor of Sport Management at Covenant College's Business School, joining in 2020. She specializes in sponsorships/revenue generation, informed by her professional experience in NASCAR sponsorship and hospitality sales. Her work emphasizes Christian ethics in sports industry impact and experiential learning through collaborations with Atlanta Falcons, Chattanooga Lookouts, and major events like the Super Bowl.
Education:
- Currently pursuing PhD in Sport Management at Troy University
- MS in Sport Management, University of Central Florida (2016)
- MBA, University of Central Florida (2015)
- BS in Recreation and Sport Management, University of Tennessee, Knoxville (2014)
Research Interests: Focuses on revenue generation strategies in sports, leveraging her industry experience. Explores how faith-based institutions can ethically engage the sports industry through branding and partnerships. Active in experiential learning models linking classroom to real-world sport management roles.
Key Contributions: Co-authored works on higher education branding and Disney's global brand impact. Engages students through unique field experiences including behind-the-scenes access to major sporting events.
Labs/Teams: Coordinates experiential learning programs with professional sports organizations, emphasizing hands-on career preparation.
