معرفی
Julian Ayeh is Senior Lecturer in Hospitality Management at Oxford Brookes Business School. His research examines technology adoption in tourism, consumer behavior analytics, and cross-cultural service innovation. An Emerald Citation of Excellence awardee, he serves on editorial boards of leading hospitality journals.
Education:
- PhD
- CHE (Certified Hospitality Educator)
- MPhil
- BSc (Hons)
Research investigates digital transformation in tourism, including social media's impact on travel decisions and technology-enabled consumer behavior. His publications analyze cross-cultural marketing strategies and indigenous culinary offerings in hospitality contexts.
Teaching includes modules on Tourist Behavior, Marketing Across Cultures, and Research Methods. His industry consultancy includes projects on e-learning systems and tourism technology implementation.
