Robert van der Veen

Robert van der Veen is Research Fellow at Oxford Brookes Business School, specializing in tourism marketing and hospitality management. His research examines destination branding, tourist behavior, and service quality using advanced statistical modeling approaches.

Current projects investigate sensory experiences in place attachment, employability impacts of international education, and occupational stress in hospitality sectors. Research employs structural equation modeling to analyze complex relationships in tourism systems.

Publications focus on destination image formation, cross-cultural tourism patterns, and service quality metrics. Recent work emphasizes collaborative learning and generational differences in travel behavior.

Supervises PhD students in tourism marketing and consumer behavior. Secured multiple research grants for tourism studies including from the Royal Hobart Hospital Research Foundation and UniSA.