Christina Antonie Reh is a Lecturer at the Lucerne School of Business (HSLU), affiliated with the Institute of Communication and Marketing (IKM MM). Her roles include academic teaching and research in digital marketing and sustainability. She holds a PhD from WHU - Otto Beisheim School of Management and has professional experience in data science and marketing at companies like LOréal and SevenVentures. Education: PhD (tbc 2024), WHU; M.Sc. (2016), LMU Munich; B.Sc. (2013), LMU Munich Her research focuses on digital marketing effectiveness , sustainability in advertising , and consumer behavior . Notable projects include studies on long-term brand equity and sustainable product messaging. Recent work explores the impact of climate pledges on consumer trust. Publications highlight her contributions to media measurement modeling and online coupon strategies. Key awards include the Amazon Research Awards (ARA 2023) and MassChallenge recognition (2024). Advising: No formal students listed; however, co-founded baybies GmbH and Aiko Pet Foods GmbH. Grants: $28,000+ from Amazon Research Awards. Labs/Teams: Co-founder of startups baybies and Aiko Pet Foods, focusing on sustainable consumer products and pet food innovation.
Wim VAN LENT is a Full Professor of Management at IÉSEG School of Management , France. He holds an HDR in Management from IAE Paris Sorbonne and a Ph.D. in Business Administration from ESSEC Business School. His academic career includes roles as Visiting Professor at Curtin University (Australia), Griffith University (Australia), and Researcher at the University of Paris I Panthéon-Sorbonne. He coordinates the 'Strategy and Sustainability' track and is a member of the LEM research group. His research focuses on Management Strategy , Business Ethics , Innovation and Entrepreneurship , and Historical Methodology . Notable areas include corporate archives' strategic use, temporal dynamics in organizations, and ethical repair mechanisms. His work often employs historical case studies, such as the Dutch East India Company (VOC) and colonial-era corporations, to analyze organizational adaptation and institutional contradictions. Van Lent's publications span top journals like Academy of Management Review , Small Business Economics , and Business Ethics Quarterly . His recent studies explore periodization practices in organizations, entrepreneurial time narratives, and moral repair frameworks. Teaching includes international strategy and corporate social responsibility at the MSc level. His research bridges historical analysis with contemporary management challenges, emphasizing how understanding past institutional dynamics informs modern organizational behavior and ethical decision-making.
Andrew Stephen is the L’Oréal Professor of Marketing and Deputy Dean for Faculty and Research at Saïd Business School, University of Oxford. He leads the Marketing faculty and directs the Oxford Future of Marketing Initiative, focusing on emerging technologies like AI and data-driven strategies in marketing, media, and advertising. His research explores digital marketing, consumer behavior, and the impact of new technologies, earning him recognition as a top global marketing scholar. His academic contributions span leading journals such as the Journal of Consumer Research and Harvard Business Review. He serves as editor of the Journal of Consumer Research, co-editor of the International Journal of Research in Marketing, and actively engages with industry through councils like the Mobile Marketing Association’s Brand Safety Council. Teaching responsibilities include marketing curriculum oversight and courses across MBA, Executive MBA, and DPhil programs, focusing on digital transformation, marketing analytics, and the future of marketing. His work bridges academic rigor with industry relevance, addressing challenges in tech-enabled marketing and global brand strategies. Awards: Top marketing academic in the UK (AMA), featured in Poets & Quants’ top 40 under 40, multiple research excellence awards. Labs/Initiatives: Oxford Future of Marketing Initiative, fostering collaborations with leading companies to tackle industry challenges. Grants/Advising: Extensive industry partnerships and academic grants not explicitly detailed in the text.
Anna S. Mattila is the Marriott Professor of Lodging Management and serves as Professor-in-Charge of the Graduate Program at the School of Hospitality Management, Pennsylvania State University. Her research spans social media, service recovery, servicescape, prosocial behaviors, cross-cultural studies, and wellness in hospitality contexts. Education : B.S. and Ph.D. from Cornell University, M.B.A. from University of Hartford Mattila's work examines how emotions, cultural norms, and technological innovations like AI influence consumer decisions in hospitality. Her studies cover topics from robotic service interactions to sustainable food marketing and moral psychology in tourism. She has published extensively in journals such as International Journal of Hospitality Management and Journal of Consumer Marketing . Her recent articles focus on AI integration in hospitality, consumer trust in virtual influencers, upcycled food adoption, and the psychological effects of servicescape design. Key themes include ethical consumption, digital transformation, and cross-cultural consumer behavior. Advising : Supervised Anqi Luo's dissertation on service recovery in 2022 Mattila's office is located in 224 Mateer Building, University Park, PA. She contributes to advancing hospitality research through methodological consulting and the Penn State Biomarker Core Laboratory.
Tim Ceci is a Part-time Lecturer at Parsons School of Design, The New School. He is a Senior Retail/Omni-channel and Arts/Culture Executive with extensive experience in luxury retail and corporate leadership. His career includes roles at Goyard, Hall des Lumiéres, Saks Fifth Avenue, LVMH, and Nike. He focuses on business development, strategic planning, and customer experience optimization. Education: BA in Business with Marketing Major from Hofstra University. Research Interests: Business Development, Retail Project Management, Omni-channel Retail Strategies, Strategic Planning in Luxury Brands, Fashion Industry Dynamics, and Cross-cultural Customer Experience Design. He also explores intersections between arts/culture and retail environments. Professional Roles: Advisory board member for emerging fashion organizations, international conference presenter, and founder of Tim Cecci Retail Consulting (www.timceci.com). His LinkedIn profile further details professional activities. Teaching: Recently taught PMFM 5070: Retailing & Service Design in Spring 2025.
Dr. Anna Dubiel is a Senior Lecturer in Marketing at King's Business School, King's College London. Her research focuses on the intersection of innovation and R&D management with international markets, particularly in emerging economies. She teaches a broad range of Marketing topics in postgraduate and executive programmes covering International Marketing and Digital Marketing. Dr. Dubiel obtained her PhD from WHU – Otto Beisheim School of Management, Vallendar, Germany, where she previously served as Assistant Professor of International Innovation Management. Her academic journey includes visiting researcher positions at Boston College, Judge Business School, and London Business School, as well as a Visiting College Research Associate position at Wolfson College, University of Cambridge in 2017. Her research expertise centers on Innovation Management , New Product Development , R&D Management , International Marketing , and Emerging Economies . Dr. Dubiel's work particularly examines how businesses can develop better products and services for consumers and businesses at the subsistence market ends. Her current research project focuses on 'Risk Management in Emerging Economies: A Marketing Perspective. The Context of Human-Wildlife Conflict (HWC) Insurance,' which studies how to reach buyers of complex new services in subsistence marketplaces and raise insurance literacy. Dr. Dubiel's publications reveal a consistent focus on innovation in emerging markets, with significant contributions to journals such as the Journal of Product Innovation Management, Industrial Marketing Management, Journal of Business Research, European Journal of Marketing, and International Marketing Review. Her work often explores frugal innovation, new product development strategies, and international market adaptation, demonstrating how businesses can succeed in resource-constrained environments while creating social impact. Her notable scientific achievements include: Highly Commended Paper Winner of the Journal of Indian Business Research (2014) Finalist for the Thomas P. Hustad Best Paper Award for the Journal of Product Innovation Management (2016) Academy of Marketing Teaching Excellence Award (2020) British Academy of Management Early Career Education Practice Award (2021) Finalist for the Academy of International Business Teaching Innovation Award (2021) HEA Fellowship (2019) Multiple Case Writing Competition awards from AESE Business School (2010, 2011) Dr. Dubiel has received research funding from several intramural grants as well as the British Academy/Leverhulme Trust. Her teaching methodology emphasizes practical application through managerial guest lectures and consulting projects conducted by students for real organizations. While she is not currently accepting new PhD students, her research group focuses on marketing financial services to first-time buyers in emerging markets, with evidence from Human-Wildlife Conflict (HWC) Micro-Insurance in Kenya.
Jyh-An Lee is a Professor and founding Executive Director of the Centre for Legal Innovation and Digital Society (CLINDS) at The Chinese University of Hong Kong (CUHK) Faculty of Law. He leads the New Ventures Legal Team (NVLT) and holds advisory roles at institutions like the European Center for E-Commerce & Internet Law and National University of Singapore. Education : JSD (Stanford), LLM (Harvard), MBA & LLB (National Taiwan University) Admissions : Practicing lawyer in Taiwan His research interests focus on Intellectual Property , AI and the Law , Law & Digital Technology , and Asian Law . He has contributed to landmark studies on NFTs, metaverse legal frameworks, cybersecurity, and IP litigation in Asia. The scientific awards he has received include: CUHK PhD IMPAC Award (2024-25) CUHK Vice-Chancellor’s Exemplary Teaching Award (2023, 2019) CUHK Outstanding Research Impact Award (2022-23) Numerous other university and faculty-level honors His work has been cited by major international courts and agencies. He is also a TRAIL Academic Fellow and active in policy advisory roles for Creative Commons and IP offices in Taiwan and Hong Kong.
Rahul Mukherji is a Professor at the Department of Political Science, South Asia Institute, Heidelberg University. He has held visiting positions at institutions including the University of Goa, Tata Institute of Social Sciences, and Fudan University. His research spans Indian politics, political economy, international relations, and climate policy. Education: PhD in Political Science, Columbia University (1999) M.Phil and MA in South Asian Studies, Jawaharlal Nehru University (1992, 1990) Bachelor in Economics (Honours), Delhi University (1988) Mukherji examines democratic backsliding , climate governance , and political economy of reforms in India. His recent work explores the intersection of COVID-19 and authoritarian trends , alongside state capacity in welfare delivery. Scientific Awards NUS Award for Research Excellence (2014, 2012) President’s Fellow, Columbia University (1997-1999) Ambedkar Overseas Fellow in International Relations (1993-1996) Mukherji serves on the editorial boards of journals like India Review , Pacific Affairs , and Governance . He is series editor for Oxford Institutions and Development in South Asia and editor of Indian Politics and Policy .
David A. Hsieh is the Bank of America Professor of Finance at the Fuqua School of Business, Duke University, where he has been a faculty member since 1993. Previously, he served as Associate Professor and Assistant Professor at the University of Chicago's Graduate School of Business from 1981-1989. His extensive research has significantly contributed to the understanding of hedge funds, financial risk management, and nonlinear dynamics in financial markets. Massachusetts Institute of Technology, Ph.D. in Economics, 1981 Yale University, B.S. in Economics and Mathematics, 1976 (Summa Cum Laude, Phi Beta Kappa) Phillips Academy, Andover, 1972 (Cum Laude) Dr. Hsieh's research primarily focuses on the dynamics of asset prices and their implications for financial risk management. He has made significant contributions to understanding risk and return characteristics in hedge funds and commodity funds, pioneering work on nonlinear dynamics applications to financial markets. His research has evolved from early work on exchange rates and volatility modeling to more recent comprehensive analyses of hedge fund strategies, performance measurement, and industry structure. Hsieh's publication history reveals a clear progression from foundational work on nonlinear dynamics in financial markets to increasingly sophisticated analyses of hedge fund strategies and risk characteristics. His recent work, often in collaboration with William Fung and other prominent finance researchers, has focused on mega hedge fund firms, franchise value in the industry, and the evolution of hedge fund strategies toward more index-like products. The research consistently combines rigorous theoretical frameworks with robust empirical analyses across diverse market conditions. CAIA Award for Excellence in Alternative Investment Research (2015) CFA Institute Graham and Dodd Award of Excellence (2004) Bank of America Faculty Award (2002) Duke Cross-Continent Executive MBA Teaching Excellence Award (2002) Fischer Black Memorial Foundation Robert J. Schwartz Memorial Prize (1999) Smith Breeden First Prize (1990) Yale Science and Engineering Association High Scholarship Award (1976) Russell Henry Chittenden Prize (1976) Dr. Hsieh has served as a consultant for the International Monetary Fund (2007-2016) and the Bank for International Settlements (1998), and as a Visiting Scholar at both the International Monetary Fund and the Board of Governors of the Federal Reserve System. His editorial service includes Finance Editor for Management Science (2003-2009) and Associate Editor roles for several leading finance journals. He has developed extensive research resources including a Hedge Fund Data Library that has become widely used in academic and industry research.
Aya Aboelenien is an Associate Professor in the Department of Marketing at HEC Montréal, a leading business school in Montréal, Canada. Her research focuses on morality and ethics in consumption, consumer culture theory, qualitative methods, aesthetics, and social media. She holds a Ph.D. (Marketing) from Concordia University, an M.B.A. and BBA from the American University in Cairo. Research Interests Aya’s work examines ethical consumption trends, influencer dynamics, and marketplace morality. She explores how brands navigate ethical dilemmas and how social media influencers shape consumer behavior. Her recent studies include analyses of cancel culture’s impact on brands, the ethical dimensions of influencer marketing, and meat consumption’s cultural symbolism. Recent Contributions Her 2024 papers in Journal of Brand Management and Journal of Business Research address brand response strategies to changing market logics and the formation of marketplace moral sentiments. Earlier work in Journal of Marketing Management (2023) and Consumption Markets & Culture (2022) further highlight her focus on ethical influencers and contested consumption practices. Awards & Supervision She received the Best Competitive Paper Award at the 2025 Consumer Culture Theory Conference. Since 2021, she has supervised five MSc projects on topics like green marketing, influencer strategies, and brand repositioning. She teaches courses in consultancy-based marketing research and strategic marketing. Affiliations Aya is affiliated with HEC Montréal’s marketing department and collaborates with global scholars on projects involving consumer ethics and digital marketing innovations.
Janna Parker is a professor in the Department of Marketing at James Madison University, specializing in digital marketing, retailing, and nonprofit marketing. With a career transition from political campaigns, she focuses on social media's role in personal and professional branding. Her research examines work-personal social media boundaries, employer governance policies, and volunteerism in nonprofit contexts. Education: Bachelor's in History (California State University Sacramento), Master's (Cameron University), Doctorate (Louisiana Tech) Teaching Interests: Digital marketing education, social media strategy, nonprofit marketing Her scholarly work spans social media governance, volunteer engagement, and retail dynamics, with recent emphasis on digital marketing pedagogy and cancel culture implications. Parker has contributed to academic journals through empirical studies and conceptual commentaries. Key article trends include: Digital marketing education evolution (2024) Social media governance in corporate and nonprofit contexts (2024) Online teaching satisfaction in higher education (2022) Volunteer brand community dynamics (2020) Consumer behavior frameworks (2019) Her media appearances include expert commentary on holiday retail strategies and social media research, reflecting practical applications of her academic work.
Subodha Kumar is the Paul R. Anderson Distinguished Chair Professor of Statistics, Operations, and Data Science at Temple University’s Fox School of Business. He serves as the Founding Director of the Center for Business Analytics and Disruptive Technologies and has a secondary appointment in Information Systems. His roles include Ph.D. Program Concentration Director for Operations and Supply Chain Management. With over 240 publications, he ranks #1 globally in Information Systems Research publishing and holds a robotics patent. His research focuses on AI, blockchain, healthcare analytics, and cybersecurity, with notable contributions to digital transformation and operations management. Awards include the INFORMS ISS Distinguished Fellow and POMS Fellow. He advises major journals like Production and Operations Management and organizes conferences like POMS 2018. Media mentions span NYT, WSJ, and CBS. Education: University of Washington faculty Texas A&M University faculty Research Interests: Dr. Kumar explores AI applications, blockchain in fintech, healthcare system optimization, and supply chain analytics. He investigates cybersecurity’s operational impacts and data mining strategies. His work bridges theory and practice, addressing challenges in digital transformation and platform economies. Publications Trends: Recent work emphasizes digital platforms (e.g., blockchain adoption, telemedicine impact), organizational behavior (real-time feedback systems), and healthcare operations (personalized treatment algorithms). He frequently collaborates internationally, with studies appearing in Management Science, Information Systems Research, and Decision Sciences. Awards & Recognition: Changjiang Scholars Chair (China) ISB Visiting Professorship POMS Executive Editor Grants & Labs: Secured NIH grants for health analytics projects. Leads Temple’s analytics center fostering industry partnerships. Active in editorial roles (e.g., Production and Operations Management Journal Deputy Editor). Teaching: Offers courses in data science, optimization methods, and innovation entrepreneurship at graduate/undergraduate levels.
Peter Seele is a Full Professor at the Faculty of Communication, Culture and Society at Università della Svizzera italiana (USI). He is affiliated with the Center for Climate Finance and Sustainability (CCFS), Ethics and Communication Law Center (ECLC), and the Luxury Observatory Lugano (LOLugano). His research focuses on Corporate Social Responsibility (CSR), Business Ethics, Digital Ethics, Greenwashing, and Machinewashing. Dr. Seele holds dual PhDs in Economics (University of Witten/Herdecke, Germany) and Philosophy (University of Düsseldorf, Germany). He previously served as an Assistant Professor at the University of Basel and conducted post-doctoral research at the Institute for Advanced Studies in the Humanities (KWI) in Essen. His educational background includes studies at the University of Oldenburg and Delhi School of Economics, followed by two years as a business consultant in Frankfurt. His research explores ethical challenges in digitalization, sustainability, and technology. Notable themes include AI ethics governance, ethicswashing in corporate communication, and the interplay between blockchain and business ethics. Recent work addresses greenwashing trends, the ethical implications of algorithmic systems, and sustainable practices in luxury industries. Publications highlight critical analyses of digital ethics frameworks, sustainability backlashes, and the societal impact of emerging technologies. His interdisciplinary approach bridges philosophy, business studies, and environmental science, with a focus on practical solutions for ethical dilemmas in modern organizations. Peter Seele collaborates across academic and industrial sectors, emphasizing real-world applications of ethical theories. He advises on CSR strategies, digital transparency, and regulatory frameworks for sustainable business practices.
Zoe Lee is a Reader (Associate Professor) in Marketing at Cardiff Business School, Cardiff University , and Programme Director for MSc Strategic & Digital Marketing. She serves as an Associate Editor for the Journal of Strategic Marketing and editorial board member for Journal of Business Research and Journal of Philanthropy & Marketing . Research Interests: Responsible Branding Brand Purpose & Activism Sustainability Communications in Fashion Nonprofit Marketing Strategy Digital Brand Management Recent Publications (2023-2025) examine brand activism in permacrisis, social media banter between brands, disability inclusion in luxury fashion, and sustainability communication strategies. Her work combines empirical studies with systematic literature reviews across Journal of Marketing Management , European Journal of Marketing , and Journal of Business Research . Scientific Awards: Outstanding Article in Nonprofit & Voluntary Sector Quarterly (2018) Nominated for ESLA Awards (2021-2025) for teaching excellence Dean's Award for Citizenship (2017) Supervision: Currently supervising PhD students in corporate brand purpose, sustainability, and brand activism. Actively engaged in grant-funded projects including British Council research on inclusive policies and Hodge Foundation public value internships.
Nicole Koschate-Fischer is Professor and holds the GfK Chair for Marketing Intelligence at Friedrich-Alexander University Erlangen-Nuremberg (FAU), where she currently serves as Dean of Research at the Faculty of Business, Economics and Social Sciences. She is spokesperson for the interdisciplinary research focus "Customer Insights" and founding director of the Experimental Lab for Business Insights Nuremberg (ELAN). Previously, until September 30, 2024, she served as spokesperson for the Institute of Marketing and head of the Master's in Marketing program. Professor Koschate-Fischer earned her doctorate and habilitation from the University of Mannheim after completing a degree in business administration and psychology. Her academic journey includes membership in the interdisciplinary Collaborative Research Center "Concepts of Rationality, Decision Behavior, and Economic Modeling" at Mannheim, along with research stays as visiting scholar at University of Florida and University of Texas at Austin. She has held professorships at Technical University of Kaiserslautern and HEC Paris, and served as visiting professor at University of Vienna and Central University of Finance and Economics in Beijing. Research Interests Professor Koschate-Fischer's research spans customer insights , digital marketing , pricing and product management , and marketing analytics . Her work investigates consumer behavior in digital contexts, brand partnerships, life event impacts on purchasing decisions, and the psychological aspects of pricing. She employs experimental research methods and mediation analysis to understand causal relationships in consumer decision-making processes. Her publication record demonstrates consistent high-impact research in leading journals including Journal of Marketing, Journal of Marketing Research, and Journal of the Academy of Marketing Science. Recent work focuses on digital communication phenomena like emoji usage in electronic word-of-mouth, conversational agent interactions, and the application of behavioral pricing principles in charitable contexts. Professional Recognition Full member of the Bavarian Academy of Sciences and Humanities Member of the Board of Academic Trustees of the Center for Advanced International Marketing Knowledge (AiMark) Editorial board member of Journal of International Marketing Professor Koschate-Fischer regularly serves as reviewer for leading international academic journals and presents her research at both academic and practitioner-oriented conferences. Her work receives funding from organizations including the German Research Foundation (DFG), and she maintains active collaborations with renowned companies across various industries. She has directed the Experimental Lab for Business Insights Nuremberg (ELAN) since its founding, creating a hub for interdisciplinary customer insights research that bridges academic rigor with practical business applications.
