معرفی
Zara Whysall is Associate Professor of Business Psychology at Nottingham Business School, Nottingham Trent University. A Chartered Psychologist with over twenty years of consultancy experience, her research examines talent management, organisational culture transformation, and presenteeism. She currently serves as Research & Impact Director at Kiddy & Partners and has led multiple Knowledge Transfer Partnerships focused on organisational growth.
Research focuses on:
- Organisational behavior and sustainable culture change
- Presenteeism decision-making and health/performance optimization
- Leadership development in changing environments
- Diversity management implementation challenges
Whysall's extensive publication record includes influential studies on UK organisational culture patterns, presenteeism biases, and SME transformation frameworks. Her 2024 research reveals significant mismatches between organizational policies and employee behaviors in UK workplaces.
