معرفی
Xuanming Su is the Murrel J. Ades Professor of Operations, Information and Decisions at the Wharton School, University of Pennsylvania. His research focuses on decision processes, omnichannel retail operations, strategic consumer behavior, and supply chain management with behavioral economics perspectives.
- Key research areas include game theory, bounded rationality, intertemporal pricing, and healthcare operations optimization
- Teaches OIDD2900 (Decision Processes) and OIDD9400 (Operations Mgmt)
His work spans theoretical and applied domains, from modeling consumer stockpiling behavior to optimizing omnichannel retail strategies. Recent research examines social comparison effects in service operations and self-order technologies in multi-channel environments.
Scientific awards include:
- Best Paper Award (Management Science, 2020 & Finalist 2019)
- NSF CAREER Award (2008-2013)
- MSOM Young Scholar Prize (2014)
- Wickham Skinner Early Career Award (2008)
A specialist in strategic pricing and consumer behavior modeling, Prof. Su has published extensively in top journals while maintaining active research collaborations in operations management and behavioral economics domains.
