معرفی
Urs Mueller is Associate Professor of Practice at SDA Bocconi School of Management and Affiliate Program Director at ESMT Berlin. He is a globally sought-after educator in business ethics, change management, and strategy and is renowned for his award-winning case studies and executive programs.
Education
- Doctoral studies in German Literature, Philosophy and Art History, Georg-August-Universität Göttingen & Université de Fribourg
Research & Teaching Focus
Mueller’s scholarship revolves around business ethics, change management, strategic decision-making, and the case-method pedagogy. He delights in engaging senior executives in candid discussions about the real ethical dilemmas they confront, ensuring that theory is continuously stress-tested against practice. His case studies span industries from aviation to consumer goods, exploring crises, corruption, CSR, and organisational transformation.
Scientific Awards & Recognition
- Outstanding Case Teacher 2020
- The Case Centre Case Award 2014 – Ethics & Social Responsibility
- The Case Centre Case Award 2013 – HR Management / Organizational Behavior
- EFMD Case Writing Competition winner 2012 – Family Business
- ecch Case Award 2013 – The Business of Sport
- Multiple entries on The Case Centre bestselling case lists (2014, 2016, 2017)
Advising & Executive Education
For over twenty years Mueller has directed open-enrolment and custom executive programmes for companies such as Airbus, Coca-Cola, Deutsche Telekom, Lufthansa, Johnson & Johnson and METRO. He is the longstanding Program Director of ESMT’s flagship Executive Transition Program, and has launched or taught in MBA, EMBA and MSc offerings at institutions including Alba Graduate Business School, ESCP Berlin, Porto Business School, Antai (China) and SEED Budapest.
Labs, Teams & Knowledge Dissemination
Mueller is a visiting tutor for The Case Centre, coaching faculty worldwide in case writing and case teaching. His 2024 open-access textbook The Ultimate Case Guide and its companion workbooks are rapidly becoming standard references in graduate management education.
