معرفی
Prof. Tina Weber holds the Professorship in Fashion Sales Management at Reutlingen University's TEXOVERSUM School of Textiles. She has been active since 2012, focusing on teaching and research in fashion retail, e-commerce, and consumer behavior. Her professional background includes roles at The Boston Consulting Group and Quelle GmbH, with expertise in business development and strategic management.
Education:
- 1998–2004: Dipl.-Kffr. (Diploma in Business Administration) from University of Mannheim and University of Massachusetts, Amherst, USA
- 2004–2007: Doctoral candidate at University of Mannheim (Dr. rer. pol.)
Research Interests:
Her work centers on modern retail strategies, digital transformation in fashion, consumer behavior analysis, and sustainable practices. She explores topics such as Gen Z's demand for transparency in e-commerce and motivations behind collaborative apparel consumption.
Grants and Advising:
No specific grants or advising details are listed in the provided text.
