معرفی
Dr. Robyn Ouschan is a Senior Lecturer at the School of Management and Marketing, Curtin University, within the Faculty of Business and Law. She holds roles including SDG 12 Lead for the SiBL steering group and Academic Lead for Sustainability and Work Integrated Learning. Her research focuses on sustainable marketing, services marketing, consumer empowerment, and advertising policy, with emphasis on sustainability education and cross-university collaboration through initiatives like the SDG Challenge. She has secured grants totaling over $360,000 for projects addressing sustainability education and alcohol advertising impacts.
Research Grants:
- Transformative sustainability educational experiences ($5,000, 2023)
- Leveraging student influencers for sustainability ($5,000, 2023)
- Healthway Grant ($75,000, 2007) & ARC Discovery Grant ($96,000, 2005)
- INSOMAP research initiative ($225,000, 2005–2008)
Research Interests: Sustainable Marketing, CSR Engagement, Social Marketing, Advertising Regulation, and Consumer Behavior in Healthcare.
Awards:
- Best Paper Awards (Social Marketing and Social/Nonprofit Marketing, 2005)
Professional Roles:
- Member of UN PRME Climate Action working group
- Member of ABDC Sustainability Committees
Labs/Teams: Leads sustainability initiatives within Curtin’s SDG Challenge and SiBL steering group, fostering cross-institutional sustainability projects.
