Peter Boatwright

Peter Boatwright is a Professor at the Tepper School of Business, Carnegie Mellon University, where he has been a faculty member since 1997. He is the co-founder and director of the Integrated Innovation Institute, a cross-disciplinary hub focused on advancing innovation education and practice.

Education:

• Ph.D., University of Chicago, 1998
• MBA, University of Chicago, 1997
• MS in Statistics, University of Wisconsin, 1993
• BS in Mathematics, Wheaton College, 1990

His research and teaching focus on innovation and marketing, particularly in product innovation, brand strategy, pricing, and market research. He has extensive industry experience, having consulted for major global firms such as Apple, Nissan, Procter & Gamble, Merck, and Lockheed Martin.

Boatwright has co-authored three books on innovation and product development, contributing significantly to both academic and practical knowledge in the field. His work bridges theory and application, emphasizing real-world impact.

He has also taught at CMU’s campus in Doha, Qatar, reflecting his engagement in global business education.

While no specific scientific awards are listed, his leadership roles and industry collaborations underscore his professional recognition and influence.

He advises students in marketing and innovation-related research, though specific names are not provided. He is actively involved in leading research initiatives and educational programs within the Integrated Innovation Institute.