معرفی
Dr. Nhat Tram Phan-Le is a Lecturer in Advertising (ACDF) at RMIT University's School - Media & Communication. With over a decade of experience in academia and industry, her work bridges strategic marketing, sustainable consumption, and ethical mindfulness. She has published extensively on topics like sustainable consumer behavior, packaging's role in reducing food waste, and mindfulness-driven campaigns.
Her research focuses on applying ethical mindfulness to societal challenges, leveraging insights from consumer behavior and marketing communications. Current projects emphasize sustainability goals like Responsible Consumption (SDG 12) and Health & Well-Being (SDG 3).
Before academia, Tram held strategic roles in FMCG and finance sectors, informing her industry-relevant research. She is open to supervising Masters and PhD students in areas aligning with sustainable consumption and ethical mindfulness.
