معرفی
Dr Mehwish Mufti is a Lecturer in Business and Management at Bournemouth University's Business School, Department of People and Organisations. She holds a PhD in Organisational Behaviour and Human Resources (Bournemouth University, 2019) and an MSc in International Business Management (Bournemouth University, 2011). Her research focuses on interdisciplinary concepts from Psychology, Cognitive Science, and Behavioural Science, particularly exploring the influence of personality traits, docility, and organisational structures on decision-making and feedback-seeking behaviour. She employs agent-based modelling to simulate organisational dynamics and has presented at conferences such as the European Academy of Management (Paris, 2016) and the University of Huddersfield (2018). Her work contributes to UN SDG 8 (Decent Work and Economic Growth). Teaching includes courses like 'Organisational Behavior and Responsible Management' and 'Developing Management Competencies', emphasizing innovative methods like Lego Serious Play. She is Programme Leader for the BA (Hons) Business Management programme.
Research highlights include theoretical frameworks linking docility to feedback-seeking behavior, agent-based modelling of organisational plasticity, and literature reviews on docility. Current projects analyze how organisational characteristics shape docility through reduced information-seeking costs and flexible interaction ranges. No scientific awards are explicitly listed, but her work is supported by Bournemouth University's doctoral scholarship. She has supervised student research projects and maintains active social media presence for academic engagement.