معرفی
Matthew Exton is a Senior Lecturer at Cardiff Business School, where he has worked since 2011. His expertise lies in business planning, strategy, and marketing, with a strong focus on integrating academic knowledge with real-world application. He is currently the MBM Course Director after serving as the MBA Programme Manager from 2011-2019.
- Specializes in experiential learning and business development
- Focuses on enhancing business student employability skills
- Develops innovative business planning methodologies
His recent research highlights include:
- Implementing Marketing Agility in business school curricula (2023)
- Advancing Whole Person Development through innovative teaching (2023)
- Post-COVID educational transition strategies (2022)
He has supervised over 100 postgraduate projects across MBA, MBM, and MSc programs, emphasizing third-sector engagement to fulfill Cardiff Business School's Public Value mission.
Scientific Awards:
- 2024 Enriching Student Life Award Nominee (Most Outstanding Learning Environment)
- 2022/2016 ESLA Uplifting Staff Member Nominee
- 2019 Celebrating Excellence Team Award (Student Learning Enhancement)
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