Laura R. Havrilla

Laura R. Havrilla is a Professor of Marketing at Grove City College's School of Business, Department of Management and Marketing. With a career spanning decades in corporate innovation and marketing leadership, she returned to academia in 2012 to share her expertise in brand management and strategic marketing.

• Education: MBA from Duke University Fuqua School of Business, BA in Accounting from Grove City College
• Professional Background: Former auditor/consultant at Price Waterhouse, brand management roles at Procter & Gamble and SmithKline Beecham, Partner at PricewaterhouseCoopers leading innovation initiatives, and Strategic Marketing position at Philips Respironics

Her teaching focuses on real-world applications of business concepts, particularly in innovation, new product development, and strategic marketing. Havrilla emphasizes career flexibility and growth through change, drawing from her multifaceted experience as student, alumna, trustee, and faculty member at Grove City College.

She brings unique industry insights through her creation of the New Product Development and Management course, informed by cross-industry roles in consumer products, financial services, and medical devices sectors.