Kurt Jetta

Kurt Jetta, Ph.D. from Fordham University (2008), is affiliated with the Department of Economics at Fordham University as a Researcher. He is the CEO and Founder of TABS Group, Inc., a retail and consumer analytics firm, and serves as Chairman of the Audit Committee for JM Global Holdings.

• Ph.D. in Economics (Fordham University, 2008)
• MBA (Duke University Fuqua School of Business, 1986)
• B.Sc. in Statistics (North Carolina State University, 1983)

His research focuses on consumer demand theory, retail economics, and pricing strategies, particularly analyzing incremental sales from price promotions and baseline sales modeling. He co-authored a paper on baseline sales estimation and presented his work at the Marketing Science Conference in 2013.

Dr. Jetta's publications include A Theory of Retailer Price Promotion Using Economic Foundations (2008), which explores category expansion effects in promotions, and A Model to Improve the Estimation of Baseline Sales (2013) with Dr. Erick Rengifo, reflecting his work in marketing analytics.