معرفی
John Davis is a Professor at the University of Oregon's Lundquist College of Business and Director of the Center for Sustainable Business Practices. He is also Chair of Brand New View, a leadership development firm, and a former Fortune 500 executive with Nike and Transamerica.
- Education:
- MBA, Columbia University, 1990
- BA, Stanford University, 1982
His research focuses on business sustainability, brand strategy, marketing analytics, and sports marketing. Recent publications explore value creation through Olympic branding, sustainable business models, and leadership frameworks for global crisis response.
Key trends in his work include: measuring marketing impact, transforming corporate purpose, leveraging sports for brand building, and designing leadership systems for turbulent environments. He has published in Harvard Business Review, International Journal of Advertising, and Dialogue Review.
- Scientific Awards:
- James E. Reinmuth Teaching Excellence Awards (2024-25)
- Business Advisory Council Teaching Award (2012)
- Asia's Best B-School Awards (2010)
- Singapore Management University Teaching Honors (2004-09)
- Grants & Collaborations:
- Consulting for Fortune 500 companies
- Corporate education programs with Duke University
- International Olympic Academy engagements
- Labs & Teams:
- Center for Sustainable Business Practices
- Brand New View leadership firm
- Global Olympic research initiatives
