معرفی
Professor Habin Lee is a Chair in Digital Business Analytics at Brunel Business School, Brunel University London, where he also serves as Head of the Department of Business Analytics and Marketing. He holds a PhD in Management Engineering from KAIST and has over two decades of academic and industrial experience, including six years at BT Group CTO. He has secured over £3 million in research funding from major international bodies such as MRC, ESRC, EU FP7, and H2020, and has led large-scale international research consortia including UbiPOL, MINI-CHIP, and GREENDC.
His research spans digital business analytics, governance in online communities, sustainable supply chains, and green information systems. He applies computational big data analytics and process theories to public and private sector challenges. He has published extensively in top journals such as Management Science, Journal of AIS, European Journal of Operational Research, and Government Information Quarterly. His recent work focuses on public policy modeling using fuzzy cognitive maps, energy-efficient data centers, and social media analytics for public service quality assessment.
- Chair in Digital Business Analytics, Brunel Business School
- Head of Department, Business Analytics and Marketing
- PhD, KAIST; MEng, KAIST; BS, Korea Aerospace University
- Funding: MRC, ESRC, EU FP7, H2020, BT Group
The trend in his recent publications shows a strong focus on computational methods applied to digital governance, sustainability, and public policy. He integrates big data analytics, fuzzy cognitive modeling, and social network analysis to address complex societal and organizational challenges. His work bridges information systems, operations research, and public administration.
His scientific awards include:
- Best Paper (2nd runner-up), ICIS 2018
- IET Innovation Award (Emerging Technologies), 2006
- BT Short Term Research Fellowship, 2008
- Giga Excellence Awards, 1998
- Gordon Radley Papers Premium (Highly Commended), BT Group, 2004
He has supervised numerous PhD students to completion and currently mentors several doctoral candidates. He has led major research grants such as GREENDC (€247,500), CLOUD-VAS (€300,000), and PolicyCompass (€460,000). He is actively involved in editorial roles, conference organization, and external advisory positions, including as European Climate Pact Ambassador and Co-President of the Korean Chapter of the Association for Information Systems (KrAIS). He also provides paid consulting to organizations such as BT, Turksat, and Qatar University.
He leads the Centre for Digital Governance and Sustainable Operations Management (DG-SOM) and has directed research centers such as ISEing and OISM. His work emphasizes interdisciplinary collaboration, industry engagement, and policy impact.
