معرفی
Dr. George Maglaras is a Senior Lecturer in the Marketing & Retail division of the University of Stirling Management School, where he has served since 2013. He is also a Visiting Academic at Lund University's Centre for Retail Studies and a member of the UKRI Peer Review College. His research focuses on food channel resilience, consumer behavior, retailer-supplier relationships, performance measurement, and SME dynamics. He has led projects funded by the EU and UK institutions, including contributions to three EU initiatives totaling €3.21M. Maglaras publishes in top journals like Industrial Marketing Management and International Journal of Production Economics, supervising five PhD students. He teaches Retail Supply Chains, Research Methods, and Marketing Channels, and directs the Singapore Institute of Management partnership programs. His roles include BA Marketing Programme Director and Adviser of Studies for ~250 students.
Research interests span food channel sustainability, retailer-supplier collaboration, and SME performance. He advises major UK retailers and collaborates with industry bodies like the Chartered Institute of Marketing and Scottish Grocers’ Federation. Methodologically, he specializes in Structural Equation Modelling and KPI development for supply chain performance.
His academic leadership includes editorial roles at International Review of Retail, Distribution and Consumer Research. Recent work addresses retail resilience, post-pandemic adaptation, and luxury sector dynamics. Awards or fellowships are not explicitly mentioned but his professional roles reflect significant recognition in the field.
