David J. Faulds

David J. Faulds, PhD, is an Associate Professor of Marketing at the University of Louisville's AACSB-accredited College of Business. He holds a PhD in Marketing Research from the University of Iowa, an MBA in Marketing & Accounting from the University of Wisconsin-Oshkosh, and a BA in Economics from the University of Wisconsin-Green Bay.

His research focuses on business trends, crisis management, and user acceptance in information systems. Notable works include interviews with industry leaders on small business futures, remote work dynamics, AI applications, and crisis management strategies. He has been recognized with the Citation of Excellence (2013-14) and Outstanding Reviewer of the Year Award (2012).

• Education: PhD (University of Iowa), MBA (Wisconsin-Oshkosh), BA (Wisconsin-Green Bay)
• Key Research Areas: Marketing strategy, business innovation, technology adoption

Recent publications emphasize organizational adaptation to emerging challenges, including pandemic-era remote work and AI integration. He maintains active involvement in academic service through peer review and contributes to AACSB-accredited programs at Louisville.