معرفی
Dr. Brent Smith serves as Emerson College's Associate Vice President for Executive Education and is a tenured full professor of Marketing in the Department of Professional Studies & Special Programs within the School of Communication. He previously held the position of dean of the School of Communication and maintains multifaceted expertise in strategy, analytics, ethics, and global business.
His educational background includes:
- PhD in Marketing from Drexel University
- MBA in Marketing and Entrepreneurship from Tulane University
- BS in Economics and BA in German from Xavier University of Louisiana
Dr. Smith's research spans Marketing, Global Marketing, Branding, Business Ethics, Consumer Behavior, Retail Management, and Research Methodology. His scholarly work has been published in leading journals including the Journal of Business Research, International Journal of Consumer Studies, Psychology & Marketing, and Journal of Business Ethics.
As an educator, he has developed courses for undergraduate, graduate, international, and online programs covering branding, business culture, global studies, management, and retail. His administrative leadership includes executive education initiatives and former deanship responsibilities within the School of Communication.
