معرفی
Antun Biloš is a full professor at the Department of Marketing, Faculty of Economics, University of Osijek. He holds a PhD in Social Sciences (Economics) with a focus on Digital Marketing, and his research explores the intersection of marketing philosophy and rapidly evolving digital technologies. He teaches across all levels of higher education and collaborates with multiple Croatian faculties as an external associate.
- PhD in Social Sciences (Economics), specializing in Digital Marketing
His research emphasizes digital marketing, e-commerce, and the application of artificial intelligence in marketing theory and practice. He has co-authored two books and over 50 scientific papers, contributing to fields like user experience in digital transformation. He actively engages in academic and business ventures, including consulting and research projects.
Antun is a member of the Croatian Marketing Association (CROMAR) and the Croatian Association for Direct and Interactive Marketing (CRODMA). His work combines systematic analysis with attention to detail, driven by a long-standing interest in the internet since 1997.
