Jon Andoni Duñabeitia is a Full Professor at the School of Languages and Education of Universidad Nebrija in Madrid. He serves as Director of the Centro de Investigación Nebrija en Cognición (CINC) and the International Chair in Cognitive Health . With an h-index of 43 (Scopus), he has published 170+ articles across psycholinguistics, multilingualism, cognitive training, and virtual reality applications in education. His research examines how language processing interacts with cognitive load, emotional modulation, and technological innovation. Principal Investigator for 8+ projects funded by Spanish Government, Basque Government, BBVA Foundation Associate Editor and Editorial Board Member of high-impact journals Recognized among Spain's top 3% scientists across all disciplines Recent publications span topics including: Second-language reading dynamics in VR environments Multilingual cognitive interactions in neurological conditions Emoji/typographic effects on word processing Computerized cognitive assessment and training systems He actively contributes to scientific meetings as invited speaker across Europe, Asia, and Americas. His work bridges basic research in psycholinguistics with applied technologies for cognitive health.










