Vajihealsadat Shojaei

Vajihealsadat Shojaei, PhD is a Lecturer at Wittenborg University, specializing in marketing disciplines. She holds a PhD in International Marketing from Alzahra University (Iran), an MBA from Tehran University, and a Bachelor's in Chemical Engineering from Iran University of Science and Technology. Her expertise bridges academia and industry, with a focus on consumer behavior in digital ecosystems and strategic marketing solutions for startups.

Education:

• PhD in International Marketing, Alzahra University, Iran
• MBA, Tehran University
• Bachelor of Chemical Engineering, Iran University of Science and Technology

Research & Teaching Focus: Dr. Shojaei explores consumer-brand engagement in social networks, informal learning dynamics in workplaces, and the impact of digital platforms on marketing strategies. Her teaching spans International Marketing, Digital Marketing, Branding, and Market Research.

Industry Contributions: As a Marketing Consultant, she advises startups on market research, strategic planning, and data-driven insights. Her work emphasizes actionable analytics for business growth.

Awards: None explicitly listed.

Advising & Grants: No formal advisees or grants mentioned, though her industry roles involve collaborative project management.

Labs/Teams: No dedicated research teams or labs described.