Svenja Rehwinkel

Svenja Rehwinkel serves as a Research Associate at Leuphana University's Institute for Management & Organization (IMO) within the School of Business, where she is pursuing her doctorate in Social & Sustainable Entrepreneurship. Her research examines organizational paradoxes through qualitative ethnographic methodologies, with direct application to workplace transformation initiatives.

Her academic foundation includes a Bachelor of Arts in Business Administration and Sustainability Sciences earned jointly at Leuphana University and the University of Iceland, followed by a Master of Science in Management and Human Resources from Leuphana University.

Dr. Rehwinkel's research focuses on the intersection of sustainable business practices and social innovation, particularly investigating how organizations navigate contradictory demands during work environment transformations. She employs immersive ethnographic approaches to uncover practical solutions for inclusive workplaces, with emphasis on paradox resolution in sustainability contexts.

She delivers transdisciplinary instruction in the Leuphana Sustainable Entrepreneurship Certificate program at Master's level and complementary Bachelor's studies, integrating real-world sustainability challenges with theoretical frameworks across business disciplines.

As a core contributor to the SinTrA (Socially Innovative Transformation of the World of Work) project, she collaborates with interdisciplinary teams to develop actionable strategies for inclusive work environments, while actively participating in IMO's research community focused on entrepreneurship, organizational culture, and sustainable business model innovation.