Steven D Silver

Steven D. Silver is a Professor in the Department of Marketing and Business Analytics at the Lucas College and Graduate School of Business, San José State University. He holds a Ph.D. from the University of California, Berkeley (1983). His research focuses on knowledge use in leisure and work contexts, organizational information exchange, and the impact of social status on idea generation processes in both face-to-face and computer-mediated environments. Silver has taught courses such as Business Statistics and Marketing Research, emphasizing data-driven decision-making and market analysis. His work bridges marketing theory with practical applications in business analytics and organizational behavior.

Research interests include leveraging interdisciplinary approaches to study how knowledge is consumed and disseminated in professional and leisure settings. Notable contributions include exploring how status dynamics influence collaborative innovation processes. His publications span academic articles and a seminal book on knowledge consumption patterns. Teaching responsibilities have included both online and traditional formats, reflecting his adaptability to evolving educational platforms.

While no specific grants or awards are detailed, his academic contributions align with institutional priorities in business education and applied research. Contact him via steven.silver@sjsu.edu or at office BT 758 for further inquiries.