معرفی
Dr. Stefan Pfaff is a lecturer in the Department of Sport Science at the Faculty of Psychology and Sport Science, Bielefeld University. He has been actively involved in teaching, academic administration, and event organization since joining the university in 2005. His work spans sports management, marketing, and event planning, with a strong focus on practical and experiential learning.
- Studium in Sportwissenschaft, Business Administration, and German Studies (1993–1999)
- Doctorate in Political Sciences, University of Göttingen (2002)
- Second State Examination for Teaching at Gymnasium (2005)
Stefan Pfaff's research centers on sports marketing, event management, and branding in sports. He investigates how experiential strategies enhance visitor engagement, particularly in football stadiums and large sporting events. His work emphasizes the eventization of elite sports and the digital transformation in sport, exploring how modern technologies reshape fan experiences and organizational communication.
His publications reveal a consistent focus on experience marketing, sponsorship, and visitor behavior. He analyzes how sports organizations can act as leisure service providers, crafting immersive environments that increase satisfaction and loyalty. His recent event organization work includes the Bielefelder Sportbusinesstag and Sport.IT-Tag, reflecting ongoing engagement with industry and innovation.
Scientific recognition includes two nominations for the Karl-Grotemeyer-Preis for excellence in teaching (2008, 2011). These honors highlight his dedication to pedagogy and student mentorship.
- Nomination for Karl-Grotemeyer-Preis (2008)
- Nomination for Karl-Grotemeyer-Preis (2011)
Dr. Pfaff has supervised multiple internship modules and advised on professional field placements. He has not received public grant funding, but his leadership in curriculum development and event planning demonstrates strong institutional support. He has organized over 20 major academic and public events since 2006, including conferences and university-wide sports initiatives.
He is a member of the Scientific Staff Council and has served as Deputy Chair. He also contributes to BiSEd, the educational network within his faculty, supporting didactic innovation. His office is located at UHG N3-106, and he holds regular consultation hours during the semester.
