معرفی
Sheilagh Resnick is a part-time Senior Lecturer in the Department of Marketing at Nottingham Business School, Nottingham Trent University. Her academic focus includes PhD supervision, research in retail services marketing, and teaching on the 'Improving the Customer Experience' undergraduate module. She also contributes to international education via the Erasmus scheme and presents at global research conferences.
- Doctor of Philosophy (DBA) - 'Closing the Revolving Door: how service quality is delivered in alcohol treatment services' (2004-2007, Nottingham Trent University)
- PGCCE (2003, Distinction, University of Nottingham)
- MA Customer Service Management (1998-2002, Distinction, Nottingham Trent University)
- BA (Hons) Politics (1972-1975, University College of Swansea)
Sheilagh's research centers on services marketing, particularly within retail and SME contexts. She has published in high-impact journals such as Studies in Higher Education (ABS 3*), International Journal of Retail and Distribution Management (ABS 2*), and The Services Industries Journal (ABS 2*). Her work emphasizes service quality, consumer behavior, and technology-driven customer interfaces.
She has received funding from the Academy of Marketing and participated in ESRC-funded projects like the Retail Navigator Initiative (2012-2013). Her external activities include fostering collaboration in the UK retail sector through knowledge exchange programs.
- Co-investigator for ESRC 'Retail Navigator' grant (2013)
- Funded by Academy of Marketing
- Part of ESRC-funded team for UK retail sector research
