معرفی
R. Scott Livengood serves as an Assistant Teaching Professor in the Strategy, Entrepreneurship and Operations department at the University of Colorado Boulder's Leeds School of Business. Known as the 'Seinfeld Sensei,' he brings over 15 years of teaching experience in strategy and entrepreneurship to the classroom.
His research interests focus on strategic management, competitive dynamics, and innovative approaches to business education. Professor Livengood has developed popular online entrepreneurship courses and employs multimedia techniques to engage students, drawing on his fluency in Japanese and 'Seinlanguage' to create unique learning experiences.
His scholarly work appears in top-tier publications including the Academy of Management Review, with his article 'That's Our Turf! Identity Domains and Competitive Dynamics' representing significant contributions to understanding competitive behavior in business contexts. His creative approach extends to 'The Startup of Seinfeld,' which uses television references to teach entrepreneurial concepts.
- Award-winning teacher recognized for excellence in instruction
- PhD in Strategic Management from University of Maryland
- MBA and BS in Accounting from Brigham Young University
- Professional experience at KPMG and Honeywell International
Professor Livengood's teaching philosophy centers on promoting the 'entrepreneur's ethic' through entertaining education that empowers students to elevate their lives and pursue their passions. An Ironman competitor and avid traveler, he brings real-world experience to his classroom while maintaining fluency in Japanese and expertise in Seinfeld references.
