معرفی
Dr. Mona Sinha is Chair of the Department of Marketing & Professional Sales and Professor of Marketing at Kennesaw State University's Michael J. Coles College of Business. She holds a Ph.D. in Marketing from Texas A&M University and has expertise in Customer Relationship Management, consumer privacy, emerging markets, and sustainability. Prior roles include Associate Dean for Undergraduate Programs and Assistant Chair, alongside editorial board memberships at journals like Journal of Consumer Marketing and International Journal of Emerging Markets. She has received awards such as the 2021 Coles Distinguished Teaching Award and has extensive industry experience in sales and marketing.
Education:
- Postdoctorate, Emory University (2012-2013)
- Ph.D. in Marketing, Texas A&M University (2003-2008)
- Masters in Management Studies, University of Mumbai (1991-1993)
Research Interests:
- Consumer fairness and privacy in digital contexts
- Sustainability strategies in global markets
- Qualitative research methodologies
- Technology adoption in emerging economies
Recent Work Trends:
Her recent publications explore privacy paradoxes, sustainability-driven corporate legitimacy, and marketing strategies in emerging markets. Collaborations with undergraduate researchers highlight her commitment to academic mentorship.
Awards & Grants:
- Coles Distinguished Teaching Award (2021)
- Teaching Excellence Award (Texas A&M University)
- Variety of research grants (specific names omitted)
Advising & Mentorship:
Guided numerous student research projects, including case studies on topics like M-Pesa's market failure in India and yoga's cultural adaptation in the U.S. Her courses span qualitative research methods, international marketing, and consumer behavior.
