معرفی
Marisabel Romero is an Associate Professor of Marketing at the Haslam College of Business, University of Tennessee, Knoxville. She holds a Ph.D. in Business Administration from the University of South Florida and has prior academic experience as an Assistant Professor at Colorado State University. Her research focuses on visual information processing, numerical cognition, and experiential consumption, with publications in journals like the Journal of Consumer Research, Journal of Marketing Research, and Journal of Advertising.
- Education:
- Ph.D., Business Administration, University of South Florida
- M.B.A., Business Administration, Baylor University
- B.S., Industrial Engineering, Universidad Católica
Before academia, Romero worked at SABMiller, managing new soft drink brands in Honduras. She advises the MS in Marketing program and is affiliated with the Stokely Management Center. Her expertise spans brand management, consumer decision-making, and marketing research.
