معرفی
Ken Manning, Ph.D., is currently the Senior Associate Dean for Faculty and Research at Colorado State University's College of Business. He joined the university in 1998 as an assistant professor and served as chair of the Department of Marketing for six years before transitioning to his administrative role.
His research focuses on behavioral pricing, examining how consumers process price information at point of purchase, and social influence through studies on consumer innovativeness, peer pressure, and socially desirable responding. Additionally, his public policy work addresses nutrition, cigarette regulation, unit pricing, antitrust laws, and regulatory frameworks.
Ken's scholarly contributions have been published in Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Journal of Consumer Psychology, and Journal of Public Policy & Marketing. He has taught courses in pricing theory, consumer behavior, marketing strategy, and sustainable enterprise development.
As a faculty member, he remains affiliated with Colorado State University's College of Business, where he continues to impact academic governance and research initiatives.
Ken Manning در سایتهای دیگر
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