Karine Gallopel-Morvan

Professor Karine Gallopel-Morvan is a faculty member at the EHESP School of Public Health in Rennes, France, and serves as an Honorary Professor at the University of Stirling’s Institute for Social Marketing. She specializes in critical social marketing applied to tobacco and alcohol control, with a focus on analyzing the effects of product marketing and public health interventions like tobacco plain packaging and the Evin law.

• PhD holder with over 50 peer-reviewed publications in journals such as Addiction and Tobacco Control
• Author of a French book on NGO marketing (2013, Dunod)
• Active in national and international expert committees (WHO, European Union, French High Council of Public Health)

Her research bridges public health policy and marketing, emphasizing regulation and prevention strategies.