Gloria Dossou

Gloria Dossou is a doctoral student in management sciences affiliated with the School of Advanced Studies in Public Health (EHESP) and the Institute of Management (IdM). Her research focuses on the effectiveness of health warnings on alcohol advertisements and packaging, targeting youth and pregnant women. She is supervised by Karine Gallopel-Morvan and Sophie Lacoste-Badie.

Her academic background includes a Master in Research in Marketing (2015), a Master in Marketing and e-Business (2013), and degrees in administrative techniques and baccalaureate from Benin. She has contributed to funded projects like ASAFE, supported by the French National Cancer Institute (INCa).

• University: School of Advanced Studies in Public Health
• School: Institute of Management
• Academic Rank: Researcher

Gloria's research spans Public Health, Social Marketing, Consumer Behavior, and Health Warning Design. Her work frequently examines how visual elements on alcohol products influence youth consumption and warning efficacy. She has published in journals like the European Journal of Public Health and presented at conferences including the French Marketing Association Colloquium.

She has taught courses such as 'Introduction to Social Marketing' and 'Research in Management' at EHESP and ENS Rennes. Her collaborations include institutions like Pôle National de Recherche sur l’Alcool and partnerships with Santé Publique France.

Her professional experience includes a research internship at EA 7348 MOS and a tenure as Junior Marketing Manager at GUENAN Piscines. She contributes to CRM systems, marketing operations, and public health advocacy, particularly in alcohol policy.