Karin Alm

Karin Alm is a University Lecturer in Business Administration with a Marketing specialization at Kristianstad University's Faculty of Economics. She is a qualified teacher with expertise in corporate social responsibility, marketing, sustainability in organizations, and sustainable higher education pedagogy. As Coordinator for PRME (Principles for Responsible Management Education) at the Faculty of Economics, she leads sustainability integration in management education while collaborating with international institutions and organizations like Rotary Clubs, Mission Matmiljö, and Livsmedelsakademin.

Academic Background:

• Licentiate in Business Administration (Kristianstad University)
• Doctoral Student at Lund University's School of Economics and Business Administration

Her research focuses on retail sustainability, particularly examining grocery stores' role in promoting sustainable consumption through interactionist perspectives. She investigates how retailers can drive environmental change via marketing strategies and consumer engagement.

Recent publications analyze sustainable food futures, circular retail models, and climate literacy pedagogy. Her work contributes to UN SDGs 4 (Quality Education), 12 (Responsible Consumption), and 13 (Climate Action) through practical frameworks for responsible management education.

As a key member of Kristianstad University's Center for Food Health and Retail (FOHRK), she collaborates with local/regional partners on Work Integrated Learning initiatives. She has presented at major events like Dagligvarudagen Götaland and the Responsible Management Education Research Conference.