Joyce Serido

Joyce Serido is a Professor and Extension Specialist in the Department of Family Social Science at the University of Minnesota-Twin Cities. Her work bridges business analytics and social sciences, focusing on financial behavior, family dynamics, and youth development. She holds an affiliate faculty position at the Norton School of Human Ecology, University of Arizona.

Education Background: While specific educational details are not listed, her career transition from business analysis to academia suggests interdisciplinary training in both quantitative methods and social sciences.

Research Interests: Dr. Serido's research emphasizes how financial stress, family environments, and social interactions shape well-being across life stages. Her APLUS project tracks over 2,000 students to understand financial capability development, while her NIH/NIAAA grant examines long-term effects of financial stress on alcohol use and family relationships. She advocates for interventions to improve financial literacy and reduce risky behaviors in vulnerable populations.

Grants & Leadership:

• Principal Investigator: Transitioning to Adulthood in Rough Economic Terrain ($75K NEFE)
• Co-Investigator: Financial Stress & Alcohol Problems Study ($876K NIH/NIAAA)
• Co-PI: APLUS Wave 2.0 ($150K NEFE & Citi Foundation)

Teaching & Outreach: Teaches 'Money, Consumer and Personal Finance' and leads extension initiatives to translate research into practical tools for families and youth.

Labs/Teams: Collaborates with cross-disciplinary teams at the University of Minnesota and Arizona in projects like the APLUS longitudinal study and NIH-funded alcohol/financial stress research.