معرفی
Jackie Botterill is an Associate Professor in the Department of Communication, Popular Culture and Film at Brock University. She holds a PhD from the University of East London, an MA and BA from Simon Fraser University. Her research critically examines marketplace communication, food cultures, and consumer culture through a transdisciplinary lens. She focuses on how advertising, branding, and food media intersect with everyday life, including studies on food television, mobile eating practices, and dinner party rituals.
- Education: PhD, University of East London; MA & BA, Simon Fraser University
Her research explores contemporary advertising, promotional media, and food communication. Recent work analyzes cultural dimensions of food media consumption, including digital eating practices and regional food narratives. She co-authored the influential textbook Social Communication in Advertising.
Teaching areas include consumer culture, promotional culture, and media analysis of food communication. She advises projects in advertising, branding, and food media studies.
Her work bridges cultural studies and media analysis, emphasizing transdisciplinary approaches to understand how commodities shape societal practices.
