معرفی
Indrek Ibrus is Professor of Media Innovation at the Baltic Film, Media and Arts School (BFM) of Tallinn University since 2017. He holds a PhD (2010) and MPhil (2003) from London School of Economics and University of Oslo respectively. His academic career spans roles as Head of TLU Centre of Excellence in Media Innovation and Curator of BFM Doctoral Programme. He co-edits Cultural Science Journal and Baltic Screen Media Review, with editorial roles in multiple international journals.
His research focuses on media innovation systems, digital semiosphere, and datafying media industries. He has published extensively on crossmedia production, blockchain applications, and public value creation frameworks. His 2022 monograph On the Digital Semiosphere (Bloomsbury) co-authored with Hartley and Ojamaa remains influential.
Recent publications analyze Web3 ecosystems, decentralized copyright infrastructure, and automated stance detection in polarizing news media. His work bridges media economics, cultural semiotics, and digital humanities, creating interdisciplinary value metrics and innovation frameworks.
Scientific Awards:
- Estonian National Research Award in Social Sciences (2024)
- Tallinn Entrepreneurial Activities Award (2022)
- Tallinn University Badge of Merit (2021)
- Best Humanities Article at Tallinn University (2020)
- Estonian Semiotics Association Award (2013)
- National Student Research First Prize (2010)
As Member of Tallinn University Council (2025–) and ECREA Executive Board (2024–), he shapes academic governance. His supervision of the Crossmedia Production MA program (2010–2012) and Audiovisual Arts PhD program (2018–) demonstrates long-term educational leadership.

