Howook Sean Chang

Howook Sean Chang is an Associate Professor at the Chaplin School of Hospitality & Tourism Management within Florida International University, specializing in hospitality management. His expertise includes Customer Experience Management, Green Operations, Optimal Pricing, Product & Service Development, and Service Innovation. With over a decade of teaching experience and industry roles spanning hotel front desk operations to casino analysis, Dr. Chang bridges practical and academic hospitality research. His work has appeared in top-tier journals like Cornell Hospitality Quarterly, and he has presented over 20 peer-reviewed conference papers.

Research trends in Dr. Chang’s publications focus on sustainability in hospitality (e.g., green practices, energy conservation), service innovation (e.g., service recovery, loyalty programs), and consumer behavior (e.g., wine consumption, meal kits). His work often integrates technology (e.g., crowdsourcing platforms) and environmental psychology to address modern hospitality challenges.