معرفی
Dr. Georgiana Craciun is an Associate Professor of Marketing at Duquesne University's Palumbo-Donahue School of Business. She teaches courses including Introduction to Marketing and Research Applications Marketing, and previously served as the Harry W. Witt Faculty Fellow. Her research focuses on consumer behavior in digital environments, information disclosure in e-commerce, and pedagogical innovation.
Her research interests span consumer decision-making in online environments, consumer welfare policies, and innovative teaching methodologies in marketing education. She investigates how digital platforms influence consumer choices and develops strategies for ethical marketing practices.
Her publications demonstrate a consistent focus on consumer psychology in digital contexts, with recent work examining health communication strategies and educational methodologies. This reflects her dual expertise in consumer behavior analysis and pedagogical innovation.
Scientific Awards:
- Presidential Scholarship Award (2021-2022)
- Harry W. Witt Faculty Fellow (2021-2024)
- Dean's Award for Excellence in Research (2020-2021)
- Best Paper Award, WeB Conference (2018)
