معرفی
Gabriella Lojacono is an Associate Professor of International Management at Bocconi University's Department of Management and Technology and SDA Bocconi School of Management. She directs the Vertical - Made in Italy B4I initiative and the Executive Master in Luxury Management (EMiLUX), and serves as senior researcher at the Gucci Lab. Her education includes a degree in Business Administration (Finance specialization) from Bocconi University and a PhD in Economics and Management from SDA Bocconi, with visiting scholar experience at Copenhagen Business School.
Her research examines international growth strategies for Made in Italy industries, luxury business models, and cross-cultural management. Recent publications explore luxury brand resilience during market disruptions, cultural adaptation challenges in global luxury markets, and governance structures in international alliances.
Dr. Lojacono has developed executive education programs for leading luxury sectors including apparel, automotive, and hospitality, and authored case studies on companies like Gucci, Ferrari, and Nike. She serves as Faculty Deputy for Strategy and Entrepreneurship Knowledge Groups.
