معرفی
Eun Kyong Choi is the Interim Chair and Associate Professor of Nutrition and Hospitality Management at the University of Mississippi. She holds a Ph.D. in Hospitality Administration from Texas Tech University and an M.S. in Hospitality Management from Florida International University. She is a Certified Hospitality Educator (CHE) and holds the Certification in Hospitality Industry Analytics (CHIA). Her research focuses on consumer behavior, marketing, and hospitality technology adoption, with notable work on facial recognition in restaurants, food delivery robots, and labor shortage strategies.
Dr. Choi has been recognized with the ICHRIE Research Reports Competition (2023, 2024), Johnson & Wales Case Study Competition (2017, 2019), and the 2023 Best Paper award for her work on robot chef adoption. She currently serves as Director of Education for the SECSA Federation of ICHRIE.
Education:
- Ph.D. in Hospitality Administration, Texas Tech University (2013)
- M.S. in Hospitality Management, Florida International University
Research Interests:
- Consumer Technology Adoption and Utilization
- Consumer Reactions to Promotions and Pricing
- Consumer Satisfaction and Loyalty
- Robotics and Automation in Hospitality
Awards:
- ICHRIE Research Reports Competition (2023, 2024)
- Johnson & Wales Case Study Competition (2017, 2019)
- Best Paper Published in 2023 for ICHRIE Research Reports (Robot Chef Adoption)
Advising & Grants: Dr. Choi mentors students in the B.S., M.S., and Ph.D. programs in Hospitality Management and Nutrition Sciences. Her grants and collaborations focus on hospitality education and technology adoption, though specific grant details are not provided.
Labs & Teams: Her research lab, the Eun-Kyong Choi Google Scholar Profile, focuses on consumer behavior and hospitality innovations. She collaborates with industry partners like the Mandarin Oriental and Ritz-Carlton.
