معرفی
Elena Pilipets is a postdoctoral researcher in Digital Media and Methods at the Collaborative Research Center "Media of Cooperation" and currently serves as the Deputy Professor of Media Aesthetics at the Department of Media Studies, University of Siegen.
Her research focuses on methodological innovations for analyzing digital phenomena through mixed-methods approaches. Key areas include:
- Empirical investigations of internet subcultures and platform dynamics
- Development of analytical frameworks for multimodal data
- Exploration of affective environments in digital platforms
- Critical analysis of synthetic media and generative AI applications
Her empirical work specifically examines Tumblr memes, TikTok videos, Instagram bots, Twitter comment cultures, synthetic media, and participatory war propaganda, combining qualitative visual methods with digital and AI-based approaches.
Dr. Pilipets holds significant academic appointments:
- Member of NFDI4Culture Steering Board (since 2023)
- Vice Chair of ECREA Digital Culture and Communication Section (since 2021)
- Editorial Researcher for Theory, Culture & Society (since 2021)
In teaching, she collaborates with students in project seminars and workshops to develop digital research methods, extending these activities to international Summer and Winter Schools. Her pedagogical approach emphasizes hands-on, collaborative learning in digital media studies methodology.
She has participated in major research collaborations including "Screening European Populisms" (2008-2020) examining audiovisual fiction and political affect, and the /CAT Network of European Institutes for Advanced Study.
