معرفی
David Kamerer, PhD, is an Associate Professor in Public Relations and Digital Media at Loyola University Chicago’s School of Communication. He directs the MS in Global Strategic Communication program and teaches courses on public relations, new media campaigns, public service communication, and research methods in advertising.
Education:
- PhD from Indiana University Bloomington
- MA from Kansas State University
- BA Honors from The University of Iowa
Kamerer’s research examines the commercialization and ethical challenges of digital and social media, with a focus on campaign measurement, media literacy, and the societal impacts of communication technologies. He has contributed to discussions on digital analytics and the corruption of online platforms.
His recent publications highlight trends in digital marketing, including web analytics, native advertising, and the ethics of sponsored content. His work addresses online audience estimation, consumer trust in review platforms like Yelp, and transparency in influencer marketing.
Scientific and professional accolades:
- Professional of the Year, PRSA-Kansas Chapter (2008)
- First Place in Audiovisuals, National Federation of Press Women (2007)
- First Place in Personal Columns, National Federation of Press Women (2006, 2005)
- Over 40 state-level awards for advertising, public relations, and corporate communication
Kamerer has advised MS in Global Strategic Communication students and served as a faculty advisor. He has also conducted research on digital ethics, including legal and ethical issues related to material connections in online advertising. His professional affiliations include the Public Relations Society of America, Digital Analytics Association, and the Association for Education in Journalism and Mass Communication.
