Chun Yang

Chun Yang is an Associate Professor and holds the Darlene and Thomas O. Ryder Professorship at Louisiana State University's Manship School of Mass Communication. He earned his PhD in mass communication from Pennsylvania State University and has professional experience in both journalism and public relations.

Dr. Yang's research focuses on strategic communication and media psychology, with recent work examining health communication strategies, advertising effectiveness, and emotional responses to media content. His investigations explore how message framing and emotional appeals influence audience perceptions and behaviors, particularly in health contexts.

His publications frequently analyze psychological mechanisms underlying media effects, persuasion strategies in health campaigns, and cross-cultural communication dynamics.