Chengguang Li

Professor Chengguang Li holds the Chair of Strategic Management at the TUM School of Management, Technical University of Munich (TUM Campus Heilbronn). He specializes in strategic and international management, focusing on multinational enterprises (MNEs), joint ventures, corporate acquisitions, and sustainability. His work bridges academic research with practical insights, leading initiatives like the CEO Leadership Series and TUMselect career network.

Education:

• Industrial Engineering, Technical University of Berlin
• Master of Science, Nanyang Technological University (Singapore)
• Master of Engineering, MIT (USA)
• Doctorate, Technical University of Munich

Research Interests:

• Global strategy and MNE subsidiary management
• Cultural dimensions in international business (cultural distance, attractiveness)
• Market reactions to cross-border transactions (acquisitions, alliances)
• Sustainability and firm reputation

Awards & Recognition:

• Professor of the Year 2022 (3rd place)
• Consistent research/teaching awards at Ivey Business School and University of Paderborn
• Scholarships from Singapore-MIT Alliance and German Academic Foundation

Professional Roles:

• Editorial Board Member: Journal of International Business Studies, Global Strategy Journal
• Engagement & Practice Impact Editor: Management Science
• Founder/Host: CEO Leadership Series (executive-student dialogue platform)
• President: TUMselect (TUM's elite career network)

Research Impact: His work examines the interplay between cultural factors, institutional environments, and strategic decisions, with notable contributions to understanding market reactions to cross-border alliances/acquisitions and the role of cultural attractiveness in global expansion.