معرفی
Carmelle Rémi-Marcoux holds the Carmelle and Rémi-Marcoux Chair of Arts Management at HEC Montréal, a position focused on expertise in arts and culture management. The chair collaborates with associate professors specializing in diverse fields including marketing, management, accounting sciences, and international affairs.
Key areas of expertise associated with the chair include:
- Marketing of creativity and cultural industries
- Arts and culture marketing
- Cultural policy
- International marketing
- Strategic planning for cultural enterprises
- Leadership and consumer behavior
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