
معرفی
Dr. Aliette Lambert is a Senior Lecturer in the Department of Management, Marketing and Business & Society at the University of Bath. Her research explores consumer identity, subjectivity, and sustainability through critical feminist and psychoanalytic lenses, with a focus on digital culture’s impact on mental health and social movements.
- Institution: University of Bath
- Academic Rank: Senior Lecturer
Her work addresses key UN Sustainable Development Goals (SDGs) including climate action, gender equality, and sustainable cities. Recent publications analyze:
- Digital consumer anxiety and reactive subjectivity
- Jungian perspectives on postfeminist workplaces
- Platform capitalism’s psychological effects
Collaborations include scholars like Ferns, Rome, and Fornari. She contributes to marketing theory through critical examinations of:
- Stigma and moral dualism in sustainability movements
- Maternal abjection in consumer culture
- Gendered neoliberalism and intimacy
She is affiliated with the Centre for Qualitative Research and Centre for Business, Organisations and Society (CBOS), engaging in interdisciplinary work at the intersection of consumer behavior and societal challenges.





