معرفی
Dr. Adrien Bouchet is the Richard & Helen DeVos Foundation Endowed Chair and Eminent Scholar in the DeVos Sport Business Management Program at UCF's College of Business. With 15 years of professional experience in NFL, MLB, and international sports marketing, his research examines sports marketing, sponsorship strategies, and university-athletics relationships.
He has received Fulbright Fellowship, North American Society for Sport Management Research Fellowship, and Knight Commission grant for studying NCAA spending patterns. Publications analyze emerging trends including sports analytics adoption, geopolitical aspects of mega-events, and ROI of sponsorship innovations.
Dr. Bouchet teaches across sport business programs while maintaining research on business analytics applications in sports organizations and the evolving relationship between intercollegiate athletics and academic institutions.
